Your mission is business.
Ours is to help it grow.

For over 30 years, we have been designing and integrating systems and software solutions that help bunisesses work more efficiently and grow their revenues.

Our expertise lies in enhancing data management — the true asset that defines modern business. Identifying, collecting, and delivering data where it is needed to generate valuable insights for informed decision-making has always been our specialization.

Who we are

We help companies transform their processes with a data-driven approach, enabling them to better identify market opportunities, make faster and more accurate strategic decisions, and save time and resources.

We are organized into two Business Divisions to support the market sectors we serve. The Data Management Division operates in the Manufacturing, Trade & Retail, Transportation & Logistics, and Fashion Industries. We support organizations in these sectors by developing projects that enable the automatic identification and tracking of products, materials, people, or vehicles.
We provide the infrastructure, devices, and software solutions needed to enable timely and accurate data management that generates knowledge.

Divisione Syntonia

Through the Syntonia Division, we address companies in the Fast-Moving Consumer Goods sector. For these businesses, leveraging an in-depth understanding of market dynamics, we have developed Sales Hub — a technology platform that integrates and connects Planning and Execution processes (from promotions to in-store activities) and provides reporting & analytics tools, also utilizing AI and Machine Learning technologies.

An integrated solution that eanbles Sales Departments to quickly understand where and how to intervene to increase margins.

Synergies for convergent markets

DSM Group’s two Divisions work in synergy across the whole value chain — from production to the shelf.

The expertise and technologies of the Data Management Division in identifying and tracking products, materials, people, and vehicles across different sectors can likewise be applied to Fast-Moving Consumer Goods companies, enriching and qualifying the data foundation on which Sales Hub operates.

A single data foundation enabling margin growth – Data generated by sensors, RFID/barcodes, IoT, and tracking systems can feed into Sales Hub, which uses them for planning, in-store execution, reporting & analytics on shelf availability, promotions, restocking, and margins.

From factory to shelf – Sales Hub turns commercial plans into actionable field tasks. Execution is tracked through Data Management Division technologies — from scans and beacons to computer vision and mobile apps — with results feeding back into Sales Hub for ongoing optimization of assortments, pricing, and in-stores displays.

On-Shelf Availability and out-of-stock reduction – Real-time visibility on stock, movements, and logistics lead times enables Sales Hub to suggest reorders and dynamic reallocations, improving service and promotion redemption.

Promotional compliance – In-store detection (displays, POP materials, placements) validated by systems developed by the Data Management Division feeds compliance KPI’s in Sales Hub, with automatic alerts and rapid corrections.

Demand sensing and agile production – Sell-out and shelf traffic data improve forecasts; production can adjust its plans, reducing inventories, returns and waste.

Business & Digital Transformation

Strategic consulting and process optimization projects enabled by Information Technology.

Projects and software solutions

Development and integration of customized systems and applications for AIDC and RGM.

IT Technologies

Selection of technologies and implementation of scalable solutions for Fast-Moving Consumer Goods, Trade and Retail, Faschion, Manufacturing, Transportation & Logistics, with a focus on traceability and data management.

Artificial Intelligence

Use of machine learning technologies, predictive algorithms, and automation to optimize the use of implemented digital technologies.

We identify the best solutions for your businessWe identify the best solutions for your business

Industries

Manufacturing

Automatic Identification & Data Capture solutions for production and warehouses.

Retail & GDO

Technologies and data collection systems for store management.

Logistics & Supply Chain

Building technology platforms for goods, vehicle, and people traceability, with full process automation.

Consumer Goods

Consulting and implementation of integrated, modular software solutions to support revenue and margin growth.

Corporate/Services

Tailored consulting and technology solutions to drive business and digital transformation.

Other industries

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